My name is Yerin, a compound word of "Ye", meaning talent, and "Rin", meaning neighborhood. My parents gave me this name with the hope that I would “light up the neighborhood through my talents.” This has become my life’s motto, shaping how I approach both life and creativity.
Born in South Korea, studied in Vietnam, the Phillipines and now based in Singapore, I’ve experienced diverse cultures firsthand. Travel fuels my curiosity and love for discovery, whether through music, films, painting, or creative projects.
I also cherish quiet moments with a good coffee (I even worked as a barista at Starbucks in Korea!). Balancing my introverted and adventurous sides, I find inspiration everywhere, bringing curiosity and passion into both my work and life.
As a Designer ...
As a Designer My vision is to create experiences that not only captivate but also connect with people on a deeper level. I see design as more than just aesthetics—it’s about storytelling, problem-solving, and shaping how people interact with the world.
True to my name’s meaning, I aim to bring light and clarity to people’s experiences. My multicultural background shapes my inclusive and human-centered approach to design.
EXPERIENCE
EDUCATION
(Year 2, Expected Graduation 2026 | Singapore)
BA(Hons) Design CommunicationLasalle College of the Arts | Goldsmiths
(2019-2023 | Vietnam)
Korean International School Hanoi
Design Communication Skills
Illustrator InDesign VisualStudioCode
Figma Photoshop p5.js
Procreate PremierePro TouchDesigner
WORK
Starbucks KR | Barista
(Korea | Mar-June, 2023)
- Developed attention to detail when crafting beverages and following brand guidelines
- Managed customer interactions and improved communication skills
- Worked efficiently in a fast-paced environment, adapting to challenges
The North Face KR | Sales Assistant
(May-Aug, 2024)
- Provided personalized customer service and built rapport with diverse clientele
- Gained experience in visual merchandising and branding
- Strengthened problem-solving skills when handling customer inquiries
D-Sense | Designer
(2021-2022)
- Designed logos, posters, and character illustrations.
- Won 1st place in the school’s official Instagram profile contest, leading to its adoption.
- Designed official banners and posters for the school festival.
Global Media | Advertisement Designer
(2022-2023)
- Worked in a team to plan and film promotional videos including campaigns.
- Won the School UCC Award for a social impact video project.
KISBS [Broadcasting Club] | Announcer / Creator
(2020-2022)
- Served as MC for large school events like festival and hosted the school lunch radio show.
- Interviewed, filmed, and edited content for the school news and event coverage.
- Managed lighting and stage production for the school festival.
- Awarded for Best School Club & Most Influential Contributions.
Emailchoi.yerin@mylasalle.edu.sg
Personal Mailrinayerin@gmail.com
Mobile+65 9134 5133
+82 10 9786 8965